As an intuitive technology that utilizes voice recognition, language processing algorithms, and voice synthesis to listen and respond to specific commands, voice assistants are a prime example of Artificial Intelligence (AI) with an unlimited number of modern applications. Not only are the number of personal voice assistants growing steadily within households and offices, but these pieces of technology are frequently being used experimentally to better the world around us.
On Wednesday, July 21, 2021, Amazon announced a series of new API's, updates, and features that will help developers leverage Alexa-powered devices to help brands and businesses grow, boost consumer engagement, and, overall, make customers lives easier and more efficient.
If you use a device that runs on Android, you likely have used Google Assistant before - maybe not even realizing that’s what it was. According to Google, in 2020 their assistant was used by 500 million persons every month and is available on over 1 billion devices worldwide. But where did Google Assistant come from and where is it going? Let's find out.
When the most popular sport on Earth holds its most popular event, the largest organizations in the world look for a piece of the action. Many brands had successful World Cup campaigns, but with a voice assistant such as Amazon Alexa or Google Assistant, there is no doubt they could have realized even greater success.
Brands are often categorized by the markets they appeal to and the purposes they serve for their customers–whether regular consumers or other businesses that rely on certain goods or services. Let's have a look at the different types of brands and how voice assistants and voice technology, like Amazon Alexa and Google Assistant, can make an impact.
Can voice assistants help make Professional Coaches more effective? Can voice assistants help produce better athletes? Let's find out...
Voice assistants, like Amazon Alexa and Google Assistant, offer Coaches the ability to amplify their teachings, and their success, at scale automatically and still make it personal.
Blink and you’ll miss it. The usage of voice assistants has reached the fine line between utility and ubiquity. With over 3.5 billion users worldwide, half the world population, speaking to their smart phones, smart speakers, appliances, personal electronics, and automobiles every month - the only question you should be asking yourself as it relates to your brand is “How do I get them to listen to us?”
Despite their fast-growing popularity, the realm of voice assistants and voice-enabled technology has gone largely untapped for many brands who struggle to create a presence for any of its 3.25 billion users. Starting with the content is key to successfully bringing a new voice experience to your customers and fans.
With the amount of artificial intelligence (AI) powered platforms, applications, and assistants available, it’s easy to confuse even some of the most common pieces of technology we interact with on a daily basis. Here's a value primer on Voice Assistants vs Chatbots.