Voice apps for Consumer Market Research

Create your own branded voice apps for consumer market research via smart speakers or telephone, at any scale.


Why True Reply for conducting branded consumer market research with voice apps via voice assistants?

True Reply makes it easy and fast to launch your own fully branded voice app for consumer market research in as little as 30 seconds. Access real-time insights and engagement data full multi-user access. Create more personal and meaningful experiences using voice apps via voice assistants and smart speakers like Amazon Alexa or telephone.

Case Study: the Road To SampleCon Experience

Road to SampleCon is available via Amazon Alexa and telephone and allows participants to experience a highly branded market research experience via their preferred device.

Conference attendees can provide their unique insight and perspective on how voice technology will impact market research in the near future.

Leveraging a fully personalized engagement strategy, those that experienced Road To SampleCon reported feeling like "it was a conversation" more than just a survey.

Response data, sentiment analysis, and more are all available in real-time via the True Reply dashboard.

Experience Road To SampleCon via any Amazon Alexa-powered device by asking "Alexa, open Road to SampleCon."

Qualitative Research At Quantitative Scale!

Focus groups and face-to-face interviews are expensive but deep in emotion-based analysis while online form-based surveys are cost-effective but lack the emotion behind collected feedback and responses.

True Reply has made it possible to leverage voice-based campaigns allowing the opportunity to capture the emotion of participants at scale and gather insights previously only available via focus groups and in-depth interviews (IDIs).

True Reply is the solution that bridges the gap between scale and cost-effectiveness with emotional data collection.

Voice apps enable consumers to engage closer to the moment of experience and capture the true voice of the consumer with an ease and reach like never before.

AI-powered Response Analysis and Validation engine (R.A.V) enables both qualitative and quantitative research at scale.

Response data available via your dashboard, export to CSV or pull out via Dashboard API.


Let's Get Started

Get started today and you could be launching your voice campaigns within 24 hours.

Case Study: Sickday Medical House Calls

The personal care and attention delivered by Sickday Medical House Calls is unprecedented in New York City.

The Sickday Amazon Alexa Skill was launched to provide a unique, low-friction, and personal way for patients to leave feedback on their experiences.

Response data, sentiment analysis, and more are all available in real-time via the True Reply dashboard. Patients are engaging more and the feedback data is fully accessible and actionable to improve the care provided by Sickday Medical House Calls.

Engage the Sickday Medical House Calls patient feedback experience via any Amazon Alexa-powered device by asking "Alexa, open Sickday."


Is Amazon Alexa ready for your market research?

As of the end of 2019, the smart speaker market has grown to over 200 million smart speakers in U.S. homes and Amazon Alexa is reported to account for about 70%.

Today, there are over 1 billion devices providing access to voice assistants - smart speakers, phones, automobiles, appliances, and consumer electronics. 10% of all these devices, or 100 million, are powered by Amazon Alexa.

This growing ecosystem creates an unprecedented opportunity to engage your customers through voice-activated devices. The True Reply platform gives you access to the growing Amazon Alexa community in minutes.

Get started with True Reply!

Launch your new voice app to Amazon Alexa, Voice Survey via Voice Rewards, or a Telephone Voice App Instantly!