When deciding the structure for our voice-only, Amazon Alexa-centric public panel, Voice Rewards, we wanted a unique and transparent incentivization framework beyond traditional monetary compensation.

Specifically, we envisioned a cyclical ecosystem that could support and sustain research within the non-profit and academic organizations.

In order to empower research for non-profits and universities via voice technologies, we've established the groundwork to make research more accessible and cost-effective through community participation.

Non-profits and universities encourage their communities to participate and engage in Voice Rewards and participants earn REPLY token.

Earned REPLY token can then be used by the non-profit or university to conduct automated voice-based studies across the Amazon Alexa community or via telephone.