Tips, Guides, and Updates on Voice Technology For Marketers


Jan 2021


Understanding How AI Voice Assistants Shape Consumer Behavior

Instead of the post-apocalyptic picture painted by science fiction movies, the real AI takeover will be faster, more efficient, and fully integrated with advanced consumer-focused applications.


Aug 2020


Consumer behavior shift to voice assistants like Amazon Alexa and Google Assistant and the opportunity for marketers

Advances in voice technology and AI has led to voice assistants that are quickly becoming the most disruptive technology for consumers and consumer engagement. We are undoubtedly entering a new era where voice assistants will play a far more dominant role in the way people or consumers interact online, right from performing daily mundane tasks like online search to more complex tasks like online shopping.


Jan 2019


Reaching the next billion consumers with voice technology

Today we are thrilled to announce the partnership between Happi and True Reply to help companies reach the “next billion.” True Reply will provide Happi the infrastructure and platform for voice-based data collection across telephones and IoT devices in the Asian markets.

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